American Foundation for Suicide Prevention
AFSP
AFSP
Trans Day of Visibility Campaign
Supporting Transgender People is Suicide Prevention
2025
Supporting Transgender People is Suicide Prevention
2025
The mission of the American Foundation for Suicide Prevention (AFSP) is to save lives and bring hope to those affected by suicide. AFSP is dedicated to preventing suicide among queer people. As a public health organization, AFSP believes that it is our individual and collective responsibility to support the mental health and wellbeing of LGBTQ+ people.
TASK:
Create an illustration to help spread the word about mental health and suicide prevention on Trans Day of Visibility. AFSP needed four graphics (two in English and two in Spanish) to be used on social media. The goal was for the artwork to make people feel empowered, hopeful, and uplifted. AFSP requested that the designs convey an empathetic and sensitive tone while also being bold and visually striking.
Create an illustration to help spread the word about mental health and suicide prevention on Trans Day of Visibility. AFSP needed four graphics (two in English and two in Spanish) to be used on social media. The goal was for the artwork to make people feel empowered, hopeful, and uplifted. AFSP requested that the designs convey an empathetic and sensitive tone while also being bold and visually striking.
Tools: Adobe Fresco, iPad, Apple Pencil, Adobe Illustrator, Adobe Photoshop.
Email Banners
During the design process, the team responded positively to my illustration drafts and requested additional assets for use in AFSP’s email campaign, including custom banners for their promotional email blasts.
Social Media
With social media being one of the organization's largest platforms, they wanted to use these channels to offer hope and resources to those in need. 
Euphoria Threads
Euphoria Threads is a gender-free clothing brand founded in 2023. As founder and creative lead, I guide the brand’s vision, overseeing everything from strategic direction and product development to design, storytelling, and day-to-day operations. Since 2024, I’ve led a range of impactful campaigns that celebrate LGBTQIA+ visibility and raise funds for community nonprofit organizations.
Trans Rights Are Human Rights Campaign
2025
2025
I led the creative direction, copywriting, and visual design for this centered around trans visibility and trans rights. The campaign launched a new t-shirt and hoodie design alongside a 48-hour flash sale for our ET Club newsletter members to drive impact and engagement.
Campaign Message - At the heart of this launch was this affirmation:
"Trans people are human beings deserving of the same rights, respect, and freedoms as everyone else. We should not be dehumanized, vilified, or hated simply for being who we are. To question our humanity is to deny the very essence of what it means to be human: to love, to grow, to evolve, and to be seen for who we truly are. Everyone deserves the peace and self-love that come from living authentically and embracing their true selves."
Tools: Adobe Fresco, Apple Pencil, Adobe Illustrator, Adobe Photoshop, Shopify, Canva.
Trans People Deserve to Thrive Campaign
2024
2024
The Trans People Deserve to Thrive campaign was a social media and visual storytelling initiative advocating for a world where trans people are celebrated, loved, and free to be who they are.
Tools: Adobe Fresco, Apple Pencil, Adobe Illustrator, Adobe Photoshop.
Tools: Adobe Fresco, Apple Pencil, Adobe Illustrator, Adobe Photoshop.
At its heart was a hand-drawn butterfly, a symbol of transformation, resilience, and authenticity, with wings in the trans flag colors. Surrounding the butterfly is a handwritten message affirming trans people’s right to thrive, be happy, live without fear, and be seen as human—not as political pawns.
By transforming this illustration into the Euphoria Threads Butterfly Tee, the campaign turned a powerful message into a wearable statement, encouraging trans people and allies to stand together, spread awareness, and fight for equal rights for the trans community.
Let Us Live Campaign
2024
2024
Tools: Adobe Fresco, Apple Pencil, Adobe Illustrator, Adobe Photoshop
Bodily Autonomy is a Human Right Campaign
2025
This campaign was created to amplify the message that bodily autonomy is a fundamental right. To stand in solidarity with all people—trans, cis, nonbinary, and everyone in between—affirming the right to make personal decisions about their own bodies.
Tools Used: Procreate, Apple Pencil, Adobe Photoshop, Adobe Illustrator.
Tools Used: Procreate, Apple Pencil, Adobe Photoshop, Adobe Illustrator.
Original Sketch
The design began as a pen sketch in a sketchbook, drawn while traveling. From its initial form on paper to its transformation into wearable art, this piece represents resistance, empowerment, and the ongoing fight for equality.
Tools Used: Sketchbook, Sakura Pigma Micron Black Pen
Social Media Illustrations
The artwork was finished using Procreate, then adapted for apparel to ensure the design remained bold and striking on black shirts—a symbol of light in the darkness and the unwavering resilience of this message. The tees are a wearable statement of resistance and solidarity, empowering people to fight for bodily autonomy for all.
Apparel Illustrations
Exist. Resist. Persist. Campaign
2025
2025
Tools: Adobe Fresco, Apple Pencil, Adobe Illustrator, Adobe Photoshop
We Are Human Campaign
2025
2025
At the core of it all, beyond labels, identities, and differences, we are human. We all deserve love, respect, and the right to exist as we are—without fear, without compromise.
This campaign is about spreading a message of unity, compassion, and understanding. A reminder that no matter who we are, who we love, or how we navigate the world, our humanity connects us.
Tools: Adobe Fresco, Apple Pencil, Adobe Illustrator, Adobe Photoshop
Want to learn more about the brand development of Euphoria Threads?
